Brand Identity

ZARKER's signature design emphasizes balance and solidity in the midst of imbalance, and the wordmark
is a combination of the letters A and Z, the beginning and end of the alphabet, and WORKER, which means worker,
reflecting our commitment to doing things perfectly from start to finish.

SLOGAN

SIGNATURE RULE

Signature : English : Horizontal / Vertical

COLOR SYSTEM

• Main Color

  ZARKER Blue

  PANTONE P 114-14C
  C:70 M:10 Y:0 K:150 / R:25 G:110 B:150
  #1C7096

• Main Color

  ZARKER Grey

  PANTONE Cool Grey 8C
  C:0 M:0 Y:0 K:60 / R:102 G:102 B:102
  #747776

• Sub Color

  ZARKER Gradient

  PANTONE P 121-8C
  C:100 M:0 Y:30 K:0
  R:65 G:170 B:200
  #41AFC8

  PANTONE P 117-14C
  C:70 M:0 Y:0 K:40
  R:20 G:135 B:180
  #148784

• Sub Color

  ZARKER Light Blue

  PANTONE P 124-15C
  C:70 M:0 Y:20 K:25
  R:50 G:180 B:180
  #32B4B4

• Sub Color

  ZARKER Dark Blue

  PANTONE 2768C
  C:100 M:90 Y:60 K:30
  R:5 G:30 B:75
  #051E4B